ART TOURISM “Special feature on pavilions to visit at EXPO” Swiss Pavilion
- Haruka Shimomura
- 15 hours ago
- 1 min read
From Heidi to high-tech:a three-part showcase of Swiss collaborative
innovation
The Swiss pavilion will take visitors on an immersive and interactive journey through collaborative innovation.
The program reflects Switzerland’s evolution from its iconic Alpine heritage to a globally recognised hub of cutting-edge technology and innovation.
Moreover, beloved by generations in Japan, the timeless figure of Heidi will serve as the pavilion’s official mascot, embodying the spirit of friendship between the two nations.
FDFA, Presence Switzerland
The pavilion: sustainable design meets Swiss creativity
As Expo 2025 provides a platform for sharing expertise on a sustainable future, Swit-zerland aims to contribute by building a pavilion with minimal environmental impact.
This is achieved through a lightweight membrane structure that forms the four interconnected spheres on the pavilion’s ground floor
The scenography, which evokes a sense of lightness and joy, guides visitors through an interactive and informative experience showcasing Swiss excellence in innovation and creativity, with a focus on three major themes for Switzerland at the expo— Augmented Human, Life, and Planet.
The construction of the pavilion was made possible through the seamless collaboration between architect Manuel Herz, general contractor NUSSLI Group, and scenographers Bellprat Partner, following a competitive tender process.
FDFA, Presence Switzerland
The Swiss Pavilion presents a unique opportunity to deepen the already
strong bilateral ties, particularly as Japan stands as Switzerland’s most significant partner in Asia for science and technology.
For more information about the Swiss Pavilion, visit here
